BrandFinance® Brandirectory

About this issue

The valuation of intangible assets continues to be an important issue to be considered by the boardroom.

The Brand Finance ‘Global Intangible Tracker' (GITTM) 2007 has been extended to include 7 more countries and over 5,000 more companies than in 2006, making it the most extensive study to date on intangible assets. It validates the importance of intangibles and demonstrates the significant growth in intangible value on a global scale, even in countries which have traditionally been dominated by commoditised sectors.