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TCS recognized as “Big Four” IT Services brand

15.05.2012


Ranked the #4 most valuable brand in global IT services
First emerging markets headquartered firm to enter the top of the league
Brand value stands at US$ 4,068 million in 2012, up from US$ 3,718 million in 2011

Mumbai, May 7, 2012: Tata… read more

2nd Oxford Global Islamic Branding and Marketing Forum - Kuala Lumpur

09.05.2012


 
2nd Oxford Global Islamic Branding and Marketing Forum
 
‘The Muslim World Today’
 
12 - 13 July 2012, Mandarin Oriental Hotel, Kuala Lumpur, Malaysia
Saïd Business School, University of… read more

Olay is the most valuable beauty brand in the world

17.04.2012


Procter & Gamble’s Olay has been named the Top Beauty Brand 2012 in the BrandFinance® Top 50 Beauty Brands report released today with a brand value of US $11.8 billion.
Runner up Avon struggles into second place despite losing US$ 2.2 billion in… read more

Recession Fails to Dent Consumer Lust for Luxury Brands

19.03.2012


Consumer appetite for luxury and lifestyle brands fuels growth in The BrandFinance® Global 500 Report by 3.3% to US $3,415 billion from 2011 to 2012
High end fashion continues to flourish apparently immune from the world’s economic woes as Louis Vuitton… read more

Best Retail Brands 2012 launched by Brand Finance

16.02.2012

Walmart is the Brand Finance Best Retail Brand 2012 but Amazon.com gains ground as online sales soar
 

Walmart   retains its status as the world’s most valuable retail brand with a value of $38.3 billion.
Online giant Amazon.com… read more

Controversies have adversely impacted the IPL's brand value | Brand Finance

16.02.2012

Brand Finance's brand valuation of the IPL franchises in 2011 shows that business comes first in the cricketing world.
Sale of Pune stake could be IPL's reality check
"Brand Finance, a firm that specialises in brand valuations , issues an annual report on the IPL. In… read more

Ballpark figures: assessing brand value and the benefits of stadium naming rights

13.12.2011

This article first appeared in the World Trademark Review  in the December/January 2012 edition. For the full article as it appeared click here

Elise Neils , MD, Brand Finance
The rising cost of stadium naming rights deals is bucking the economic… read more

India follows China as world's fastest growing brand | CNBC India Business Hour

08.12.2011

Brand Finance released the  Nation Brands 100  in November 2011 and the results revealed India to be the second fastest growing Nation Brand.  Unni Krishnan , Global Strategy Director of Brand Finance discusses India's progress with CNBC.
 
"Amidst… read more

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