Press releases
Apple takes a bite out of its rivals to dominate the BrandFinance® Global 500
07.03.2012
Apple named the most valuable brand in the world (US $70.6 billion) after rocketing from 8th to 1 st position on 2012 table by Brand Finance Inc, the world’s leading independent brand valuation consultancy firm
Californian Tech Giant pushes Google to second place…
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Walmart is the Brand Finance Best Retail Brand 2012 but Amazon.com gains ground as online sales soar
16.02.2012
Walmart is the Brand Finance Best Retail Brand 2012 but Amazon.com gains ground as online sales soar
Walmart retains its status as the world’s most valuable retail brand with a value of $38.3 billion.
Online…
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HSBC Named the World’s Most Valuable Banking Brand as European Banking Brand Values Plummet
07.02.2012
HSBC Named the World’s Most Valuable Banking Brand as European Banking Brand Values Plummet
HSBC, the only British bank among the ten most valuable banking brands, knocks Bank of America off the top spot in the Brand Finance Banking 500.
…
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Brand Finance launches Nation Brands 100
24.11.2011
Brand United Kingdom stays strong as the continent collapses
The Top 100 Nation Brands have been ranked by Brand Finance plc with the USA, Germany and China topping the report.
Eurozone crisis affects the Nation Brand vales of Greece , Ireland and…
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Qantas - $100m decline in brand value
31.10.2011
“Qantas is an iconic Australian brand. Despite its loss in value, the brand has the resilience to recover from the current trauma. However, all stakeholders should be acutely aware that the dispute is eroding a cornerstone of the business.”
Tim Heberden, Managing…
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Brand Finance Institute launches the ‘Campaign for Independent Brand Valuation’
27.10.2011
More than a year after the International Organisation for Standardization (ISO) launched the ISO 10668 standard on monetary brand valuation , serious concerns remain that brand valuations continue to lack transparency, consistency and objectivity.
One of the key requirements…
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Brand Finance USA appoints Elise Neils as Managing Director
10.10.2011
Independent brand valuation company Brand Finance USA is pleased to announce the appointment of Elise Neils as one of the Managing Directors of our US offices where she will be working alongside William E. Barker .
Elise specialises in the valuation and monetization of…
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‘Brand USA’ value plummets by $1.2 trillion since April 2011 according to Brand Finance plc.
02.09.2011
• Brand Finance plc. today releases figures showing the dramatic impact of the economic situation on the value of ‘ Brand USA ’. • ‘Brand USA’ is downgraded to AA-, as its brand strength falls to a 10 year low • The rising value seen in the last two… read more
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