Brand Finance , the leading global brand valuation and marketing experts, have released their annual study of the top 50 most valuable cosmetics brands. Despite a very slight brand value fall, Olay holds its dominant position at the top of the BrandFinance® Cosmetics… read more
Apple (US$87 billion) pips Samsung (US$58 billion) as the world’s most valuable brand but Ferrari is the world’s most powerful brand, according to leading brand valuation and marketing experts Brand Finance .
The BrandFinance® Global 500… read more
The Dallas Cowboys have the most valuable US sports team brand at $510m
The publicly owned Green Bay Packers are the only AAA rated US team
NFL teams have the highest average brand values of any sport
NHL brand values… read more
Edgar Baum named Managing Director, Canada, at the world’s leading brand valuation consultancy firm.
London, UK - July 17, 2012 - Brand Finance plc, the world’s leading brand valuation consultancy firm announces the promotion of Edgar Baum from General Manager to… read more
The Olympics ‘ Brand’ is valued at USD $47.6 billion with an 87% increase since the Beijing Olympic Games in 2008 (where it was valued at USD $25.4 billion) according to a new study launched today by Brand Finance
The Olympics ‘Brand’ is… read more
The intangible asset value of the Monarchy is £26 billion and a tangible asset value of £18 billion according to a new study launched today by Brand Finance.
The Queen’s Diamond Jubilee celebrations in 2012 are… read more
Manchester United remains the world’s most valuable football brand with a brand value of US $853 million after solid performances on the pitch and great numbers on the income statement.
Champion’s League triumph secures another season in Europe for Chelsea but… read more
Apple named the most valuable brand in the world (US $70.6 billion) after rocketing from 8th to 1 st position on 2012 table by Brand Finance Inc, the world’s leading independent brand valuation consultancy firm
Californian Tech Giant pushes Google to second place… read more