Interview with Mr. Malay Mukherjee, Global CEO, Essar Steel

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10.06.2011

Unni Krishnan, Global Strategy Director of Brand Finance plc and Mr. Malay Mukherjee, Global CEO of Essar Steel and Former Board Director of Arcelor Mittal discuss the challenges facing brands in the steel industry. What are the short and long term issues affecting brand value today and where do future opportunities lie? 


About Brand Finance

Brand Finance plc, the world's leading brand valuation consultancy, advises strongly branded organisations on maximising their brand value through effective management of their brands and intangible assets. Founded in 1996, Brand Finance has performed thousands of branded business, brand and intangible asset valuations worth trillions of dollars.

Its clients include international brand owners, tax authorities, Intellectual Property lawyers and investment banks. Its work is frequently peer-reviewed by the big four audit practices and its reports have been accepted by various regulatory bodies, including the UK Takeover Panel.

Brand Finance is headquartered in London and has a network of international offices in Amsterdam, Bangalore, Barcelona, Cape Town, Colombo, Dubai, Geneva, Helsinki, Hong Kong, Istanbul, Lisbon, Madrid, Moscow, New York, Paris, Sao Paulo, Sydney, Singapore, Toronto and Zagreb.

For further information contact:

Nurmala Martin +44 (0) 20 7389 9400.