Contact
Address
Level 11
37 York Street
Sydney, NSW
2000
Australia
Tel: +61 2 8236 8900
Fax: +61 2 9290 1740
Email: t.heberden@brandfinance.com
Brand Finance Australia
Brand Finance is entirely focused on valuing - and adding value to - intangible assets. Within this specialist field, we offer a range of services:
- Valuation: Brand Finance is an international leader in the field of intangible asset valuation and transfer pricing for financial reporting, tax compliance and litigation.
- Analytics & Strategy: We help organizations select the brand strategy that generates the most value. Brand Finance evaluates strategic options, tracks brand performance, and articulates the return on marketing investment.
- Transactions: Brand Finance’s due diligence and licensing advice helps clients leverage the value of intellectual property through transactions.
Our unique blend of financial, marketing, and intellectual property knowledge bridges the gap between intangible assets and earnings.
Since 2001 Brand Finance’s Australian office has represented many of Australia’s leading organisations, together with smaller entities, legal firms and private equity.
News
Tim Heberden and Adam Liberman present at LES International Annual Conference
16.11.2011
In 2012 the Kyoto Protocol will expire and the global licensing world will descend on Auckland, New Zealand to explore how innovation might be commercialised to "save the world" from threats such as disease, poverty, food shortages,… read more
Operators treat their customers 'like slaves'
09.11.2011
A raft of industry thought leaders including David Haigh, CEO of Brand Finance Plc struck out against operators for their poor customer service during a panel session at this week's Total Telecom World, blaming high churn rates on… read more
Qantas to cut fares
01.11.2011
SYDNEY/SINGAPORE (Reuters) - Australia's Qantas Airways plans to cut fares and launch an advertising blitz to win back passengers, a newspaper said, after its showdown with unions caused international travel chaos and left almost 70,000… read more
Press Releases
Walmart is the Brand Finance Best Retail Brand 2012 but Amazon.com gains ground as online sales soar
16.02.2012
Walmart is the Brand Finance Best Retail Brand 2012 but Amazon.com gains ground as online sales soar Walmart retains its status as the world’s most valuable retail brand with a value of $38.3 billion.… read more
HSBC Named the World’s Most Valuable Banking Brand as European Banking Brand Values Plummet
07.02.2012
HSBC Named the World’s Most Valuable Banking Brand as European Banking Brand Values Plummet HSBC, the only British bank among the ten most valuable banking brands, knocks Bank of America off the top spot in the Brand Finance Banking… read more
Qantas - $100m decline in brand value
31.10.2011
“Qantas is an iconic Australian brand. Despite its loss in value, the brand has the resilience to recover from the current trauma. However, all stakeholders should be acutely aware that the dispute is eroding a cornerstone of the… read more
Events
BrandFinance® Australia Forum - Managing the Value of Brands and Corporate Reputation
17.08.2010
Australian Marketing Institute The Australian Marketing Institute (AMI) is the country’s peak organisation for marketing professionals, representing practitioners nationally across all marketing functions and industries. Since its… read more
Reports
Overview of ISO 10668: Brand Valuation
16.11.2011
Brands have long been recognised inside the marketing profession as important intangible assets. Brands can confer considerable advantages, such as building customer loyalty and enabling a price premium for the branded product. As such, the… read more
Brand Finance® Nation Brands 100
23.11.2011
The BrandFinance® Nation Brand 100 provides a comprehensive report on the world’s leading nation brands and presents an analysis of the impact that a country’s reputation and image have on foreign consumers and investors. The… read more
Brand Finance® Banking 500 2012
31.01.2012
The Brand Finance ® Banking 500 is the most comprehensive ranking of the world’s most valuable banking brands. At these unstable and challenging times for the global financial industry, the Banking 500 analyses the value of the top… read more
Contact Brand Finance Australia
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Reports
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Articles
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