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Türkiye, dünyanın en değerli 19’uncu ülkesi
13.11.2011
Aralarında Avusturya ve Danimarka'nın da bulunduğu birçok gelişmiş ülkeyi geride bırakan Türkiye, dünyanın en değerli 19. Markası oldu. To read the article please click here read more
Operators treat their customers 'like slaves'
09.11.2011
A raft of industry thought leaders including David Haigh, CEO of Brand Finance Plc struck out against operators for their poor customer service during a panel session at this week's Total Telecom World, blaming high churn rates on… read more
Qantas to cut fares
01.11.2011
SYDNEY/SINGAPORE (Reuters) - Australia's Qantas Airways plans to cut fares and launch an advertising blitz to win back passengers, a newspaper said, after its showdown with unions caused international travel chaos and left almost 70,000… read more
Press Releases
Walmart is the Brand Finance Best Retail Brand 2012 but Amazon.com gains ground as online sales soar
16.02.2012
Walmart is the Brand Finance Best Retail Brand 2012 but Amazon.com gains ground as online sales soar Walmart retains its status as the world’s most valuable retail brand with a value of $38.3 billion.… read more
HSBC Named the World’s Most Valuable Banking Brand as European Banking Brand Values Plummet
07.02.2012
HSBC Named the World’s Most Valuable Banking Brand as European Banking Brand Values Plummet HSBC, the only British bank among the ten most valuable banking brands, knocks Bank of America off the top spot in the Brand Finance Banking… read more
Brand Finance Institute launches the ‘Campaign for Independent Brand Valuation’
27.10.2011
More than a year after the International Organisation for Standardization (ISO) launched the ISO 10668 standard on monetary brand valuation , serious concerns remain that brand valuations continue to lack transparency, consistency and… read more
Reports
Brand Finance® Global 500 2011
12.07.2011
The Brand Finance® Global 500 is the ranking of the most valuable global brands in 2011. This annual report pits the best global brands against one another in the most definative list of brand values available. To read the report… read more
Brand Finance® Nation Brands 100
23.11.2011
The BrandFinance® Nation Brand 100 provides a comprehensive report on the world’s leading nation brands and presents an analysis of the impact that a country’s reputation and image have on foreign consumers and investors. The… read more
Brand Finance® Banking 500 2012
31.01.2012
The Brand Finance ® Banking 500 is the most comprehensive ranking of the world’s most valuable banking brands. At these unstable and challenging times for the global financial industry, the Banking 500 analyses the value of the top… read more
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