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Ajimon Francis

Managing Director, India

Ajimon was one of the first team members of Brand Finance India, joining in 2005, and is currently the Managing Director. He has worked on various brand valuation projects for companies such as Tata Group, Godrej Group, Raymonds, Lafarge, Vedanta Group, Essar Group, L&T, Amalgamation, Reliance Capital, UB Group, Sakal Media Group and many more across India, Sri Lanka, and Bangladesh.

He has gained expertise in the area of B2B research and due diligence and has worked extensively with Stock Exchanges, Capital Markets, Financial Services, NBFCs, Engineering Services, Core Manufacturing, and F&B sectors. Prior to his consulting career, Ajimon had 10 years of corporate experience with Rasna and Philips India. During this period, he worked with complex retail distribution systems and brand management challenges in a highly competitive marketplace.

He holds an MBA in Marketing Management. He is a certified competency assessor as well as a visiting lecturer in Sales and Marketing subjects at management schools such as SP Jain and Sydenham in Mumbai.

Insights by Ajimon Francis

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